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The One Percent

January 20th, 2026

Matthew 18:10-20.  

Stock and commodities traders have “The One Percent Rule.” Their investments are risky since all or part are in peril of loss. The rule states that, “No more than one percent of funds should be invested in any single trade.”* So if you have an investment fund of $10,000, the most you should risk in any single trade is one percent or $100. The investment fund itself should also be only a fraction of an individual’s total assets. This is called “acceptable risk.”

When it comes to His sheep, His followers, Jesus has a 100 percent rule. He is the Good Shepherd and the loss of one in a hundred is unacceptable. “For the Son of Man came to seek and to save the lost” (Luke 19:10). He will pursue the lost one as far as needed. He is not willing for even one to perish.

He tells us this is heaven’s focus. The Godhead, the Holy Trinity, along with the “angels in heaven” are all involved in this divine mission. As His “ninety-nine,” we are called to join in the task, reaching out to a brother or sister who has fallen into sin.

*https://www.investopedia.com/articles/trading/09/risk-management (Accessed 2/9/2025).

Author: Duane Brush

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